Bruce McWilliams

Bruce McWilliams is an American business executive and serial entrepreneur specializing in technology. He has co-founded and managed multiple companies in the field of electronics, semiconductor, packaging and display. McWilliams is currently Chief Executive Officer of Bossa Nova Robotics Bossa Nova Robotics, the leading developer of service robots for the global retail industry and Chairman of TetraVue.

About Bossa Nova Robotics
Headquartered in San Francisco, Bossa Nova empowers retailers to make educated and informed inventory decisions by collecting and analyzing terabytes of data about consumer products in the store. Bossa Nova’s robots provide fast inventory analysis enabling retailers to optimize task planning and helping their employees to more effectively stock shelves. Bossa Nova has solved the challenges to deploy fully autonomous robots in populated environments at scale. For more information, please visit